Brand Identity
Travel logo
A verified brand identity project published on Behance in 2023.
01 / At a glance
A quick summary for clients and collaborators.
What this project is about
A verified brand identity project published on Behance in 2023. The case study presents the design direction across published behance presentation, design artwork shown in the source project, direct source attribution. This case study documents the brief, creative direction, visual system, applications and production approach.
Create a clear and distinctive system for Travel Logo that remains effective across every application.
A focused visual language connects published behance presentation, design artwork shown in the source project, direct source attribution through consistent typography, colour, composition and application rules.
Published Behance presentation / Design artwork shown in the source project / Direct source attribution
Visual case study
Selected project work.
Large-format mockups follow the project context. Strategy, system and production details continue below.
Continue to project details ↓
The Master identity — the locked wordmark and logo icon used as the reference for every application view presents the core Travel logo mark and is used as a visual reference for consistent brand application.
The Airport wayfinding identity hero view presents the core Travel logo mark and is used as a visual reference for consistent brand application.
The Travel-planning digital experience mockup demonstrates how people use and recognise Travel logo through a practical screen-based experience.
The Luggage-tag and journey-accessory suite mockup extends Travel logo into a useful branded item for participants, customers or supporters.
The Transit map and contactless card mockup is a printed application used to communicate Travel logo information in a professional, tangible format.
The Urban interchange outdoor campaign mockup is a promotional application used to build recognition and communicate the Travel logo message clearly.
The International welcome-kit applications mockup shows how Travel logo is applied to apparel used by athletes, staff or supporters.
The App icon and route interface view presents the core Travel logo mark and is used as a visual reference for consistent brand application.
The Premium stationery and guest folder mockup is a printed application used to communicate Travel logo information in a professional, tangible format.
The Route-arrow motion storyboard mockup is a reusable social-media format for sharing specific Travel logo news, updates or campaign messages.
The Closing travel identity ecosystem view presents the core Travel logo mark and is used as a visual reference for consistent brand application.
02 / Brief
The challenge
Audience
- This portfolio entry is presented to recruiters, creative teams and collaborators who want to inspect the published work at its original source.
Objectives
- Preserve the project title and source link exactly as published.
- Give visitors a direct route to the complete public Behance presentation.
- Keep undocumented client, strategy and performance claims out of the portfolio narrative.
Constraints
- Only information visible in the supplied public source is treated as verified.
- Tools, client relationship, personal contribution and results require confirmation before they are added.
03 / Creative direction
The design response
The visual direction can be assessed in the linked Behance presentation. A written creative rationale was not included in the supplied listing, so this page does not invent one.
The published title and category provide the only concept summary currently verified. Add the original brief, design rationale and contribution after checking them against the project files.
04 / Design system
The visual system
Travel logo
Brand Identity
Public Behance project · 2023
Direct project URL and owner profile supplied by Rezaul Karim.
05 / Applications
What the project delivers
Original presentation
Open the linked Behance project to inspect the complete published image sequence and any source-specific description.
06 / Production & implementation
Designed to leave the portfolio and enter production
- Add verified software, output method and handoff details when the original files are available.
Files should use a consistent folder structure, version names, editable masters, linked assets, licensed font notes and export presets. Final public content must pass a permission and privacy check.
07 / Iterations
How I developed the work
- Replace this note only with real sketches, revisions or decision records from the project archive.
08 / Deliverables & outcome
What the project includes
Project deliverables
- Published Behance presentation
- Design artwork shown in the source project
- Direct source attribution
Quality standard
- The project resolves to its verified public source.
- No unsupported client, process or outcome claim is presented.
- Future additions can be checked against owned artwork and project records.
Project outcome
Travel Logo brings together published behance presentation, design artwork shown in the source project, direct source attribution in one coherent, presentation-ready design system.
International portfolio relevance
This case study demonstrates published design work, cross-media consistency and production discipline for international design teams and clients.
Further development
Next, add the true brief, exact contribution, tools, process and approved outcome from the original project records. Keep the Behance link as a permanent source reference.
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